New partnership aims to make advice easier to deliver, create more opportunities for meaningful financial conversations and help more New Zealanders towards a confident retirement.
AUCKLAND, NEW ZEALAND — (7 September 2026) — With less than a third of New Zealanders accessing financial advice, The Adviser Platform (TAP) and Hive are joining forces to help close New Zealand’s advice gap.
The move follows the FMA’s 2026 Access to Financial Advice Review, which found only 28% of New Zealanders accessed financial advice in the past 12 months.
At the same time, advisers are being asked to do more with less time. Growing compliance demands, manual administration and disconnected processes can take valuable time away from clients and advice.
The partnership brings TAP and Hive together around a shared ambition to help more New Zealanders benefit from great advice and support them towards a confident retirement.
TAP and Hive bring together complementary strengths — TAP helping advice businesses reduce friction, create capacity and deliver more multi-service advice, and Hive putting advisers at the centre of KiwiSaver, making quality advice and ongoing servicing easier.
Ryan Edwards, Managing Director of TAP, shares:
“The advice gap is a significant opportunity for our industry. Hive shares our belief in elevating the role of the adviser and the difference great advice can make. Together, we can enable advisers to provide multi-service advice, support more of their clients’ financial needs and make a greater difference in their financial lives.”
Hive puts the adviser at the centre of KiwiSaver, combining specialist investment managers, smart technology and a genuine partnership model to make quality advice and ongoing servicing easier.
The adviser and their brand remain visible throughout the client experience, creating more reasons to engage at important milestones and have meaningful conversations as clients’ goals and financial needs change.
Sharon Mackay, CEO of Hive, shares:
“Hive was built around a simple conviction: clients do better with an adviser at the centre. We want advisers to play a bigger role throughout their clients’ financial journey, with their advice and brand present at the moments that matter.”
Hive’s approach centres on choice, connection and continuity — providing greater investment choice, creating more opportunities for ongoing client conversations and supporting advisers to build relationships that continue as clients’ lives and needs evolve.
TAP creates a more streamlined journey from client data to advice, with client information flowing directly to Hive to reduce duplicate entry, re-keying and portal hopping. Advice documents and governance checks are created in real time, reducing friction and creating more adviser capacity to focus on clients and advice.
“Connecting TAP and Hive reduces friction, simplifies the advice workflow and creates more adviser capacity to focus on what you do best — delivering great advice,” Edwards said.
The partnership also supports TAP’s focus on helping advice businesses deliver more multi-service advice, creating greater value across their client book and supporting sustainable business growth.
Advisers can choose from four specialist investment managers — Aurora Capital, Harbour Asset Management, Pie Funds and Munro Partners, with the flexibility to mix and match across managers and funds to support a range of client needs.
Rather than treating KiwiSaver as a standalone product conversation, Hive is designed to make it a natural part of a more rounded advice relationship, creating more reasons for advisers and clients to engage as goals and circumstances change.
Together, TAP and Hive are making KiwiSaver easier to bring into the wider advice relationship, helping advisers support more of their clients’ financial needs and more New Zealanders benefit from advice on the path towards a confident retirement.
Hive is now available to TAP customers. Advisers interested in TAP x Hive can get in touch with the TAP team to learn more.
The Adviser Platform (TAP) enables firms to run their Risk, Mortgages & KiwiSaver teams in one place and is currently used by over 550 advisers nationwide. Its modern CRM + AI-powered platform, along with compliance and admin services, allows advice businesses across any group to operate more efficiently, serve clients better and grow into high-performing firms, unlocking new revenue streams and building long-term business value. With a proven track record of fast migrations, strong change management and end-to-end onboarding support, switching to TAP is seamless.
Hive makes quality KiwiSaver advice and ongoing servicing easier for advisers. Bringing together specialist investment managers, smart technology and a genuine partnership model, Hive helps advisers spend less time on administration and more time creating value for clients. Advisers can choose from four specialist investment managers, with the flexibility to mix and match across Aurora Capital, Harbour Asset Management, Pie Funds and Munro Partners to support a range of client needs. Learn more at www.hive.co.nz.
